Ad Rates for The Mail-Journal

Display Ad Rates

Black & White Ads Column Inches Per Column Inch: 2-16 (open rate) $6.45 17-33 $6.10 34-66 $5.85 67-96 $5.65 97-129 $5.45 130 or more $5.15

Size of Ad 1/8 page (16 inches) $103.20 ¼ page (33 inches) $201.30 ½ page (66 inches) $386.10 ¾ page (96 inches) $542.40 Full page (129 inches) $703.05

Church Ads 13-week minimum $7.50 per week 4-week Discounts Per Column Inch: 4 or more consecutive weeks advertising. Same ad size and copy. $5.15 4 or more consecutive weeks advertising. Ad size and copy determined by advertiser on weekly basis $5.65

Display Color Ad Rates ROP (Run of Publication) Spot Color Rates Up to 112 inches One Page Two Pages One Edition One Spot Color and Black $65.00 $95.00 $130.00 Two Spot Colors and Black $100.00 $135.00 $185.00 Each Additional Edition One Spot Color and Black $50.00 $65.00 $105.00 Two Spot Colors and Black $75.00 $105.00 $145.00

4-Color Process Pictures One Edition $165.00 Each Additional Edition $115.00 Color Specifications: Color charge per ad is in addition to space cost All spot colors are available from PANTONE Color Formula Guide Custom ink mixes: Charges for custom ink mixes available upon request

Classified Ad Rates

Frequency Rate Terms One Paper, One Week Only $7.65 15 word maximum Multiple Papers and/or Multiple Weeks $ .39 per word per paper per week $ .10 additional for each bold word per edition $ 1.00 additional for each insertion of blind ads (ads requiring box number service) $1.00 per tear sheet of classified ad $2.00 billing charge 15 word minimum charge. Any changes in copy after ad appears is considered a new ad.

Preprinted Insert Rates

Quantity* Single Sheet per 1,000 4-8 Page Tab per 1,000 12-16 Page Tab per 1,000 20-32 Page Tab per 1,000 3,000 to 9,999 $41.00 $47.00 $52.00 $57.00 10,000 to 49,999 $38.50 $44.50 $49.50 $54.50 50,000 to 80,000 $36.00 $42.00 $47.00 $52.00 All rates based on the total quantity in a single issue. Cost of delivery of catalogs, product samples or odd-sized inserts available upon review of sample. Inserts must be received at The Papers Incorporated, 206 S. Main Street, Milford IN 46542, before 5 PM Thursday prior to insertion date All preprints must be quarter-folded: Maximum size 8 ½" x 11", inserted into The Mail-Journal When not quarter-folded, The Papers Incorporated will fold standard format inserts at a cost of $23.00 per 1,000 Minimum quantity accepted is 3,000 copies (smaller quantities invoiced an minimum charge)

Print & Deliver 8 ½ x 11 Flyers
If you are an aggressive merchant and want to reach a larger audience effectively and efficiently, take a look at our Print & Deliver program. We now offer a single price to compose, print and deliver 8" x 11" single sheet flyers at very attractive prices. That's right, we'll provide the artwork, typesetting, paste-up, paper, ink, printing and delivery all for one low price. What a great one-stop-shop idea! Copy deadline is 10 days prior to publication

1 Stock Ink Color 4-Color Process Print 1 Side Print 2 Sides Print 1 Side Print 2 Sides 3,000 to 4,999 $90.65 per 1,000 $121.25 per 1,000 $232.05 per 1,000 $313.10 per 1,000 5,000 to 9,999 $78.40 per 1,000 $99.40 per 1,000 $164.10 per 1,000 $215.35 per 1,000 10,000 to 14,999 $62.40 per 1,000 $75.80 per 1,000 $113.15 per 1,000 $142.05 per 1,000

Ad Preparation and Output Specifications