Ad Rates for St. Joseph Edition

Circulation 28,600 monthly: Reaching active adults in South Bend, Mishawaka, LaPorte, Plymouth, Michigan City in Indiana and Niles, Edwardsburg, Buchanan in Michigan and surrounding communties.

Target your advertising to our Editorial Calendar!

Download 2008 Advertising Deadlines here
Download 2008 Promotional Calendar here

You will need the Acrobat Reader to view downloadable documents from this web site.

Display Ad Rates

ST. JOSEPH EDITION (SJ)

Col. Inch 1X
Open Rate
3X

6X

12X

1-2 1/2 29.20 24.75 24.05 23.05
3-9 1/2 25.75 21.85 21.15 20.15
10-19 22.30 18.95 18.25 17.25
20-39 21.40 18.20 17.50 16.50
40-79 18.45 15.70 15.00 14.00
80 17.15 14.55 13.85 12.85
160 16.10 13.75 13.05 12.05
Rates shown are per column inch

Combination Rates

Save when you advertise in more than one edition of Senior Life! Contact your Account Executive for discounts for multiple publication placements.

Add Color to Enhance Your Ad

ROP Color Rates
One Edition Up to 60" One Page Two Pages
One color and black 65.00 95.00 130.00
Two colors and black 100.00 135.00 185.00
Each Additional Edition
One color and black 50.00 65.00 105.00
Two colors and black 75.00 105.00 145.00

4-Color Process Pictures
4-Color Cost:
First Newspaper 165.00
Each Additional Paper 115.00
Color Specifications:
  • Color charge per ad is in addition to space cost
  • All spot colors are available from PANTONE COLOR formula guide
  • Custom ink mixes: Charges for custom ink mixes available upon request

Preprinted Insert Rates

Quantity* Single Sheet
per 1,000
4-8 Page Tab
per 1,000
12-16 Page Tab
per 1,000
20-32 Page Tab
per 1,000
50,000 and up 36.00 42.00 47.00 52.00
10,000 to 49,999 38.50 44.50 49.50 54.50
3,000 to 9,999 41.00 47.00 52.00 57.00
  • All rates based on the total quantity in a single issue. Minimum quantity accepted: 3,000 copies (smaller quantities invoiced at minimum charge)
  • Inserts must be received at The Papers Incorporated, 206 S. Main Street, Milford IN 46542, on or before that issue's ad deadline date
  • All preprints must be quarter-folded (maximum size: 8 ½" x 11 1/2"). Folding is available at an additional cost
  • Cost of delivery of catalogs, product samples or odd-sized inserts available upon review of sample

Print & Deliver 8 ½ x 11 Flyers
If you are an aggressive merchant and want to reach a larger audience effectively and efficiently, take a look at our Print & Deliver program. We now offer a single price to compose, print and deliver 8” x 11” single sheet flyers at very attractive prices. That’s right, we’ll provide the artwork, typesetting, paste-up, paper, ink, printing and delivery all for one low price. What a great one-stop-shop idea! Copy deadline is 10 days prior to publication
1 Stock Ink Color 4-Color Process
Print 1 Side Print 2 Sides Print 1 Side Print 2 Sides
3,000 to 4,999 $90.65
per 1,000
$121.25
per 1,000
$232.05
per 1,000
$313.10
per 1,000
5,000 to 9,999 $78.40
per 1,000
$99.40
per 1,000
$164.10
per 1,000
$215.35
per 1,000
10,000 to 14,999 $62.40
per 1,000
$75.80
per 1,000
$113.15
per 1,000
$142.05
per 1,000

 

We are able to accept PDF files that fit the specifications listed here. For information on how to submit your ad digitally, see File Preparation Guide. If you are having trouble creating a PDF, please contact the Composing department at (800) 733-4111, ext. 2323 or e-mail us at adcomp@the-papers.com.

 

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