Advertise in Pets • Livestock

Advertising Deadlines

March Issue	Last Friday in February
May Issue	Last Friday in April
July Issue*	Last Friday in June
September Issue*	Last Friday in August
November Issue	Last Friday in October
*Verify deadlines with your account executive, as dates are subject to change due to holiday scheduling

Mechanical Requirements

Columns per page	3
Column width in picas	14
Page make up width in inches	7-3/8"
Page make up depth in inches	9-7/8"
Printing Process	Offset

See our Ad Preparation Guide for more information

Terms & Conditions

Credit Policy
New accounts are asked to pay in advance. Credit extended to accounts only with reliable references. Statements must be paid within 30 days of billing date. A service charge of 1-1/2% per month will be applied to unpaid balances of 60 days or more, representing an annual percentage rate of 18%.

Cancellations
Display advertisements set up, but cancelled prior to first insertion, will be charged at 1/3 (one-third) the cost of the ad. The cancellation deadline is the same as the advertising deadline because much of our cost is involved in the production of the ad itself.

Advertising Position
Position is not guaranteed, although we will make every effort to meet requests. When an advertisement appears on a certain page or location, no guarantee is given that such a position will continue for additional insertions. The advertiser will not be notified prior to publication if we find it necessary to run ad elsewhere.

Production
We can compose your ad or you may submit it electronically. Pets • Livestock is digitally composed on Macintosh computers. Submit ads as .tif, .eps or .pdf files. Ascii (generic text) may be submitted via email or on a CD/DVD. Read our Ad Preparation Guide here. Graphics for ads can be e-mailed as PDF files to mankrom@the-papers.com. If you have any questions, give us a call and we'll walk you through it. All images supplied must be 300 dpi.

Tear Sheets
All of our publications are now available on our website in page form. Simply pull up the appropriate publication, locate the page containing your ad and print it out in your office at your conveinence. Proof of publication along with the entire publication is at your fingertips.

Conditions Governing Advertising
Advertiser and/or advertising agent assumes all liability for advertisement published (including illustrations, text, claims, etc.) and agrees to assume any and all responsibility for claims occurring therefrom against Pets • Livestock. Pets • Livestock reserves the right to refuse or cancel any advertising that is considered offensive, misleading or detrimental to the public, the magazine or another advertiser and to edit advertising at its discretion.

Errors in Advertising
In the event of error, Pets • Livestock will be responsible for the first insertion only. Errors which are not the fault of the advertiser will be rectified by re-publishing without charge that part of the advertisement which was in error. Claims for the errors in advertisements allowed for first insertion only, and all claims must be made within 30 days. Pets • Livestock shall be under no liability by reason of omissions of any advertisement ordered for publication.