Fonts and Files

• Send all the fonts (.dfonts, type1, open type, and true type) used (screen and printer fonts if applicable). We can use true type fonts on the PC. Please avoid using city fonts (i.e. Chicago, New York, etc).
• Do not apply font attributes such as bolding a bold font or making a font italic when there is not italic or use outline and shadow attributes. They may look fine on the screen but will not print out correctly. If a special type effect is needed use either Adobe illustrator or Macromedia Freehand and once the desired effect is achieved convert it to paths and save it as an .eps and import it into your layout.
• For acceptable reproduction, font size should be no smaller than 10pt. (i.e. Arial Narrow, etc) when used as reversed type (white type on a dark background).
• Postscript Type 1 fonts are preferred, such as those from Adobe, Agfa, Bitstream, and The Font Bureau.
• True Type fonts are acceptable but not recommended. If we have a problem with a True Type font, we may need to substitute it with a similar Type 1 font.
• Do not use Multiple Master fonts. They are problematic.
• Fully embed all fonts when creating a Postscript file. If fonts are not embedded, we can't guarantee the ad or project will output as originally intended and fonts could end up substituting or out of alignment. Do not subset the fonts.
• Consider the number of fonts used. Using many fonts may increase the risk of Postscript errors and will make your files larger, which in turn, will take longer to save, convert and transmit.
• Use font management software. Programs such as Adobe Type Manager Deluxe, Suitcase and Font Reserves make managing your fonts over multiple fonts much easier.
• If your software warns you of a problem with a font or if you suspect a problem, delete problem fonts from your system and replace with a copy from the original disk.